WeTravel is an online tool that helps trip organizers manage their group travel. Users typically fall under the category of a trip organizer or a trip traveler.
Problem & Solution
The on-boarding and core product experience were confusing to users. Through our process, we created an effortless flow for users.
My Role
I was the Product Team Lead as well as one of the 6 Product Designers. I lead and coordinated the rest of my team in user research, usability testing and the re-design process of the WeTravel core product to improve the overall usability of the platform.
We went through 3 rounds of usability studies to validate our prototype. We rapidly implemented change to the prototype in reaction to key learnings during the week of testing. This rapidly progressed the prototype to a refined and polished state.
5/5 users successfully navigated through the Itinerary section with no difficulty.
5/5 users were able to clearly explain the difference between a Public and Private trip.
5/5 users understood what the WeTravel Service Fee meant.
5/5 users were able to successfully navigate through the whole flow with clear comprehension of where they were, and how many steps were left to complete.
5/5 users knew when the Trip Creation process had been completed.
At the final presentation, we also made recommendations for next steps.
Hotel Information: Several users mentioned that hotel information should not be displayed after publishing the trip. This would be something they want later on (Could be under Manage Trip).
Itinerary: Adding on-calendar editing and adding capabilities to follow existing patterns from calendars such as iCal and Google Calendar.
What does the traveller see?: Some organizers mentioned that they have no idea what their travelers see, and it will be good for them to view a preview that page.
Consolidated Info: Currently, organizers need to click into each traveller to retrieve custom info (add ons, traveller info). It would be good to have a consolidated list in app itself.
Preview Page: Several organizers requested for editing capabilities to add bullet points, bold titles, change font sizes on the preview page to emphasize certain information.
Adding more days: In the current itinerary grid, the next available date pops up for you to add a new day theme. Adding a + button that allows organizers to add more days can be considered.
WeTravel was a beast of a project in which I grew a considerable amount. As the Product Page Team Lead, I thrived as a project manager. As a team member, I contributed on an individual level to our project. WeTravel provided an invaluable opportunity to do both, within 2.5 months, in one project, with a great team! I couldn’t ask for more.